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About

Chris Terterian

I'm a Senior Product Designer who defines ambiguous problems and ships measurable outcomes.

I partner with Product and Engineering early to align on success metrics, constraints, and long-term direction. Before redesigning key flows, I analyze user behavior, identify hesitation patterns, and reduce friction where it impacts conversion, retention, or adoption most.

I move from research to prototype to production. Using AI-assisted workflows, I translate validated ideas into scalable components and ship quickly without sacrificing craft or accessibility.

My focus is simple: build products that are intuitive for users, aligned with business goals, and technically sound at scale.

My Story

As a kid growing up, I found pure joy in sitting at a computer, tinkering with code, and bringing ideas to life. What started as a curiosity for programming quickly became an obsession - I loved figuring out how things worked, creating something out of nothing, and watching my efforts come to life on a screen.

Whether it was building simple games, experimenting with basic websites, or solving logic puzzles through programming, I was completely hooked. I would spend hours immersed in creative platforms, captivated by the idea that I could create something interactive and impactful, all with just a computer and my imagination.

That passion only grew stronger over time, evolving into a career where I could combine my love for solving problems with my drive to create experiences that make a difference.

Whether collaborating with teams, solving complex problems, or developing systems that empower users, I've stayed rooted in that same joy I felt as a kid. Today, my focus is on crafting thoughtful, intuitive solutions that bridge technology and human needs, always aiming to bring a touch of magic to every project I take on.

If you are interested in learning more, please feel free to reach out to me at any time.

Skills & Expertise

Product Strategy & Execution

  • Problem framing & ambiguity reduction
  • Success metric definition & KPI alignment
  • Cross-functional collaboration
  • End-to-end feature ownership
  • Rapid prototyping & validation

Research & Optimization

  • Behavioral analysis & friction mapping
  • Usability testing & insight synthesis
  • Conversion rate optimization
  • A/B testing & experimentation
  • Analytics-informed iteration

Design & Systems Thinking

  • Scalable component architecture
  • Interaction & information architecture
  • Accessibility & performance considerations
  • Design systems & token strategy

Technical & Coding Fluency

  • Coding
  • Component documentation
  • AI-assisted workflows
  • Custom front-end and back-end implementation

Recent Experience

Logan Hollowell

Senior Product Designer

Logan Hollowell Jewelry • 2024 - Present

As Senior Product Designer at Logan Hollowell, I conduct research, frame complex product challenges, and design experiences that improve conversion and retention. I build scalable design systems and custom-code production-ready components, accelerating delivery while maintaining quality and accessibility.

Logan Hollowell

Product Designer

Logan Hollowell Jewelry • 2023 - 2024

Designed user interfaces and experiences, with a focus on establishing design patterns and reusable components that improved design consistency and development velocity.